How to Design a Great RV Park Website

A RV park website design is a business’s front door in the digital world, and RV parks and campgrounds are no exception. A well designed website is key to connecting with potential customers, and providing them with valuable information that can help them make a decision about their next vacation or getaway.

Having an RV park website that is easy to navigate, provides visitors with the information they are seeking and has excellent online reviews can make or break your campground’s reputation. If a visitor gets frustrated trying to find the answers they are looking for, they may leave your site and go somewhere else.

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To ensure that your website is easy to use, include simple, straightforward navigation that highlights the most important information that campers want to see, such as rates, amenities and accommodations. This will keep them on your site longer, which can lead to more engagement and more conversions.

Incorporate eye-catching visuals that showcase your campground’s scenic beauty, recreational activities and well-maintained facilities. This will immerse visitors in what they can expect during their stay, and encourage them to reserve a space or book an activity.

Use a user-friendly form on your contact page that is compatible with all devices and only asks for a realistic amount of information from visitors. If you have a form that requires 10 fields to request information, it will deter people from reaching out and will likely make them click away from your site.